California Gives Samsung Semiconductor Huge Incentives to Expand in San Jose

Posted on August 17, 2012 by

California Governor Jerry Brown was in Silicon Valley on Thursday to help Samsung Semiconductor Inc. announce that it will expand its San Jose office. The working meeting was also attended by Samsung Electronics President Jong Joong Kim, San Jose Mayor Chuck Reed and the Santa Clara County Board of Supervisors, who were all there to witness the signing of a memorandum of understanding between Samsung, the city, and Santa Clara County.

The memorandum outlined an agreement in which the city, county and state will provide a number of incentives to Samsung to expand the company’s research and development facility here. Those incentives are expected to include state research and development tax credits, employee training credits, expedited permitting processes, and fee reductions for traffic abatement and construction taxes. In addition, the company will receive a rebate of up to half of utility taxes for 10 years and receive a $500,000 economic development incentive. A full copy of the memorandum is available here.

“Samsung’s expansion in California is great news and it further strengthens the state’s role as a world leader in innovation,” said Governor Brown, in what is also his first trip to the San Jose City Hall since being elected governor in 2010. “Here’s a case where government and business work together – and everyone benefits.” Read More

Samsung Launches Consumer-Facing Digital Campaign to Raise Awareness of Samsung Memory

Posted on May 8, 2012 by

Samsung Electronics Co., Ltd, a global leader in advanced semiconductor technology solutions, today launched a digital advertising campaign focused on the significance of memory in PCs, smartphones and other digital devices, and the many advantages of Samsung memory.

By visualizing user experiences with a humorous touch, the new consumer-focused video ads accentuate how important it is to choose electronic devices with memory components of high quality, high performance and low power consumption such as Samsung memory. Traditionally, Samsung’s advertising campaigns for its memory business, such as ‘Green Memory,’ have focused on print messaging in global business and trade press. This time, Samsung is moving one step closer to consumers, using video ads.

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Samsung is Virtually Tied With Apple, Sells 36.5M Smartphones in Q4

Posted on January 27, 2012 by

Samsung’s semiconductor unit also posts a strong quarter; company loses 3G anti-Apple lawsuit in Germany

Samsung Electronics Comp., Ltd.’s (KS:005930) created a lot of excitement, when it hinted at a blowout quarter, in pre-earnings talk. But that excitement has since been overshadowed by Apple, Inc.’s (AAPL) own record-setting 3 months. Now Samsung has popped back into the picture, with its actual earnings results.

I. A Virtual Tie With Apple

After jumping out to a substantial 65 percent sales lead over Apple in Q3 2011, Samsung is now in a virtual tie with its surging rival in global sales. Samsung moved 36.5 million units in Q4 2011, compared to 37 million from Apple.

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