San Jose, CA – Victoria (Vicki) Hadfield has been appointed to the position of president of SEMI North America and will oversee all North American operations of the global industry association.

Hadfield, who served most recently as senior VP of industry advocacy for SEMI, has held various management positions since joining the organization in 1987.

“I’m pleased to appoint Vicki Hadfield to this important position. As one of five regional presidents, she will provide dynamic leadership for the North American region of our global association and will focus SEMI North America activities on our members changing needs,” said Stanley Myers, president and CEO of SEMI.

Hadfield succeeds Bobby Greenberg, who served as president of SEMI North America for the past year. Greenberg, who has resigned from SEMI to pursue other interests, will continue to serve SEMI in a consulting capacity.

“Bobby has been a strong supporter of SEMI for nearly thirty years, during which he contributed to the development of SEMI programs and committees,” said Myers. “I appreciate the good work during his tenure as president of SEMI North America to promote a strong a customer-oriented team.”

SEMI also said that its Washington D.C. office will be officially designated as the headquarters location of the SEMI North America office in order to be in closer proximity to the public policy activity effecting SEMI North America members. SEMI continues to maintain related North American operations in Austin, TX; Boston, MA; and San Jose, CA.