It has been said that the first casualty of war is the truth — and an interview appearing on a popular electronics industry Web site is the most recent battlefield in this ongoing hype-war between the world’s semiconductor manufacturing heavyweights. As tradeoffs in fab technology become more fundamental at 45nm nodes and beyond, different companies choose to deploy similar technologies in different ways. The truth is inherently complex and thus a bit complex to describe, and can die under the assault of hype.