March 9, 2009: Industrial Nanotech Inc. is launching what the company calls a “grassroots campaign” — through their Web site, blog and social networking sites — to promote its Nansulate coating technology to state governors looking for ways to save energy.

“Based upon the new American Recovery and Reinvestment Act of 2009, and in agreement with President Obama’s initiative to become a more energy efficient nation, many states are examining ways to meet the challenge,” Francesca Crolley, Industrial Nanotech’s vice president for operations and marketing, said in a news release.

“Our Nansulate nanotechnology based coatings provide a very affordable way for increasing the thermal insulation value of homes and buildings and significantly reducing energy costs.”

Crolley is urging shareholders and customers to join the company in writing to their governors and urging them to use Nansulate to help save energy and lower energy expenses. The company invited supporters “to join us in this initiative, through video and social network interaction.”

Nansulate is a line of nanotech-based coatings that can insulate, prevent corrosion and make materials resistant to mold.