ON Semiconductor has announced new distribution channel partner agreements with two multi-national electronics trading franchises based in Japan. Ryosan Co., Ltd. and Macnica Inc. join the roster of ON Semiconductor channel sales partners to help expand domestic sales within Japan and work to drive sales growth in China and other Asia-Pacific geographies.
Both companies have demonstrated experience in supporting a broad range of electronic systems and components with a focus on semiconductor devices. Each of these new partners has been granted rights to sell all ON Semiconductor product lines in Japan and the Asia-Pacific region, but will focus heavily on expanding sales in the automotive and industrial segments.
Ryosan Company, Limited has more than 60 years of experience in the electronics space. This technology trading company undertakes the sale of semiconductors, electronic components and electronic equipment. Semiconductors have been a key focus for Ryosan and the company is expanding the field of technical support for electronic components and embedded devices to provide system solution to customers. From its headquarters in Tokyo, Ryosan operates approximately 50 operating bases located primarily in Japan and Asia. In 2014, Ryosan established the subsidiary RINNOVENT Co., Ltd. which will handle ON Semiconductor’s products in Japan.
Macnica, Inc. has more than 40 years of experience in services and high-value products, including semiconductor components, electronic devices, network equipment and software. Primarily, Macnica supports Japanese and international electrical and electronics manufacturers who lead the information and telecommunication industry. The company has focused on providing technical support and has been expanding its global network with operations in the U.S., Europe and Asia. To support ON Semiconductor, the company has assigned Altima Corp. for Japan, Macnica Hong Kong Ltd. and Cytech Technology Ltd. for China and Hong Kong, Galaxy Far East Corp. for Taiwan, and Cytech Global Pte Ltd. for ASEAN and India. Prior to ON Semiconductor’s acquisition of Aptina Imaging, Macnica was responsible for selling the company’s image sensor products and will now continue to do so for ON Semiconductor.
“We are pleased to have Ryosan and Macnica as our new channel partners,” said Jeff Thomson, vice president of Global Channel Sales at ON Semiconductor. “By leveraging their extensive business experience and technical expertise in the electronics and semiconductor space within Japan and throughout the Asia Pacific region, we anticipate these new partners will assist us in accelerating sales growth. Both these multi-national franchises will support customers from demand-creation through fulfillment.”