August 16, 2012 — Tessera Technologies Inc. (Nasdaq:TSRA) appointed C. Richard (Rick) Neely, Jr. as EVP and CFO, responsible for the company
Category Archives: MEMS
August 15, 2012 — The MEMS Industry Group (MIG) is planning webinars on micro electro mechanical systems (MEMS) from packaging challenges to how MEMS can benefit healthcare.
MEMS Packaging — Transforming the Challenges into Solutions will take place August 21 with Charles Richardson, director of roadmapping, iNEMI and Bill Bottoms, 3MTS and International Electronics Manufacturing Initiative/International Technology Roadmap for Semiconductors (iNEMI/ITRS) & Packaging TWG Chair. Register today!
Learn more about MEMS in the ITRS in these articles:
2012 ITRS update: Back-end packaging and MEMS
Roadmapping More than Moore: When the application matters
Health Care is Brimming with Opportunities for MEMS will take place September 11, with Mehran Mehregany, Ph.D., director of the Wireless Health Program & Goodrich Professor of Engineering Innovation at Case Western Reserve University. Register today!
MIG will also present 2012 Status of the MEMS Industry on October 3. Eric Mounier, Ph.D., senior analyst, MEMS Devices & Technologies, Yole Développement will speak, with moderators Jeff Perkins, president of Yole Inc. and Karen Lightman, managing director, MEMS Industry Group. Details on this webinar will be released shortly.
Visit the MEMS Channel of Solid State Technology, and subscribe to our MEMS Direct e-newsletter!
August 13, 2012 — MEMS Industry Group (MIG) will host MEMS Executive Congress 2012, the annual business conference and networking event for the MEMS industry, November 7-8, 2012 in Scottsdale, AZ. Keynote speakers include: Ajith Amerasekera, TI Fellow, IEEE Fellow, in Texas Instruments’ Kilby Labs, who will discuss how immersive intelligent systems will change the management of our cities, buildings, personal life, health, transportation, safety and security; and Robert Brunner, founder, creative director and partner, Ammunition. Brunner, who first made his name as director of industrial design at Apple Computer, will explore the critical connection between brand identity and connection to consumers — going far beyond the typical form-and-function paradigm of classic industrial design. Industry panels and the MEMS Technology Showcase, featuring MEMS applications, complete the MEMS Executive Congress 2012 program.
Read Karen Lightman’s MEMS blog here!
“MEMS is everywhere. From smartphones, tablets and video games to automotive stability control systems, airbag crash sensors and blood-pressure monitors, we are using MEMS to improve our everyday lives in ways that we could have scarcely imagined just a few years ago,” said Karen Lightman, managing director, MIG. “At MEMS Executive Congress 2012, we will take a collective look beyond the mainstream applications of MEMS. Will smartphones become intelligent aids for people with Alzheimer’s or autism? Will we still ‘drive’ or will MEMS-enabled automobiles safely guide us to and from our destinations on MEMS-enabled roads? And where is my MEMS-enabled personal robotic assistant? At MEMS Executive Congress, we will tap some of the most influential, innovative minds in the industry to examine the most pressing business issues affecting the future of MEMS. We will also get up close to some of the best examples of the MEMS inside the machine during our popular MEMS Technology Showcase.”
MEMS EXECUTIVE CONGRESS KEYNOTES
Ajith Amerasekera, TI Fellow, IEEE Fellow, Kilby Labs, Texas Instruments, will address how electronics technology innovation is driving a shift toward more intelligent systems that enable immersive environments. Small in size and deployed in vast numbers, these new systems will dramatically change how our cities, buildings, personal life, health, transportation, safety and security are managed in the future.
Robert Brunner, founder, creative director and partner, Ammunition, will share his philosophy behind positive user experience, one based not on a set of features, advertising or a company logo — but on an emotional affinity for a product that makes the whole far greater than the sum of its parts. Brunner will explore the connection between consumer product design and the user experience, considering the role of technology in consumer satisfaction and market success.
MEMS EXECUTIVE CONGRESS PANELS
MEMS Market — analysts from leading research firms will present their outlook for future growth and trends in MEMS, addressing factors affecting MEMS in specific market segments. Moderated by Jeffrey Hilbert, president and founder, WiSpry, with panelists:
Jérémie Bouchaud, director and senior principal analyst, MEMS & Sensors, IHS iSuppli
Jean-Christophe Eloy, president and CEO, Yole Développement
Tony Massimini, chief of technology, Semico Research
Steve Ohr, analog and power semiconductors, Gartner, Technology and Service Provider Research
MEMS in Medical/Quality of Life — sponsored by Tronics, this panel will examine ways in which MEMS is promoting better health/quality of life (QoL) in the medical sciences, exploring technologies and commercial opportunities in clinical care, patient monitoring, management, personal fitness, rehab, replacement and drug delivery. Moderated by Jeanette F. Wilson, product line manager, Sensor and Actuator Solution Division (SASD)/AISG, Freescale Semiconductor, with panelists:
Robert Farra, president and COO, MicroCHIPS
Paul Gerrish, senior director, technology and design, Implantable Microsystems Technology, Medtronic
Ivo Stivoric, CTO and vice president of new products, BodyMedia
MEMS in Consumer Products — if it seems like we have an iPad in every house, that’s because a massive proliferation of consumer electronics — enabled by MEMS — is filling our homes, schools, places of work and places of recreation with hundreds of millions of interactive mobile devices. Panelists will offer an insider’s look at what’s next on the horizon. Moderated by Evgeni Gousev, senior director, Technology R&D, Qualcomm MEMS Technologies, with panelists:
Dragan Mladenovic, director of business management, Maxim Integrated Products, Sensor Division
Will Turnage, vice president, Technology and Invention, R/GA
MEMS in Emerging Technologies — sponsored by OEM Group, this panel will examine new areas in which MEMS has either bridged the divide from R&D to commercialization — or is close to doing so. Moderated by Stephen Whalley, director, Sensors, Intel Architecture Group, Intel Corporation, with panelists:
Steve Arms, president and CEO, MicroStrain
Hughes Metras, vice president, strategic partnerships, North America, CEA-LETI
Todd Miller, lab manager, MicroSystems and MicroFluidics, GE Global Research
MIG will host the second annual MEMS Technology Showcase at this year’s Congress. Sponsored by SVTC Technologies, the MEMS Technology Showcase will give Congress attendees an intimate look at some of the most unique MEMS-enabled products ever invented. Attendees will vote on the best product, and Moderator Shawn G. DuBravac, chief economist and senior director of research, Consumer Electronics Association, will “crown” the winner.
MEMS Executive Congress is an annual event that brings together business leaders from a broad spectrum of industries: automotive, consumer goods, energy/environmental, industrial, medical and telecom. It is a unique professional forum at which executives from companies designing and manufacturing MEMS technology sit side-by-side with their end-user customers in panel discussions and networking events to exchange ideas and information about the use of MEMS in commercial applications. For more information, visit MEMS Executive Congress at: www.memscongress.com.
Premier sponsors of MEMS Executive Congress 2012 include: Platinum Sponsor EV Group; Gold Sponsors Applied Materials and SPTS Technologies; and Silver Sponsors Analog Devices, Freescale Semiconductor, STMicroelectronics and SUSS MicroTec.
Event sponsors include: ACUTRONIC, Akustica, A.M. Fitzgerald & Associates, Bosch Automotive Electronics, Bosch Sensortec, Coventor, Fries Research & Technology (FRT), Global Semiconductor Alliance (GSA), IHS iSuppli, Maxim, MEMS Journal, MEMS and Nanotechnology Exchange, OEM Group, Okmetic, Plan Optik, Silex Microsystems, SVTC Technologies, Teledyne DALSA, Tronics and Yole Développement.
MEMS Executive Congress 2012 will be held November 7-8, 2012 at the Westin Kierland Resort & Spa, Scottsdale, AZ, with a group golf outing on November 9.
MEMS Industry Group (MIG) is the trade association advancing MEMS across global markets. More than 150 companies comprise MIG, including Analog Devices, Applied Materials, Bosch, Freescale Semiconductor, GE, Honeywell, HP, Intel, InvenSense, Murata Electronics Oy, OMRON Electronic Components, Qualcomm, STMicroelectronics and Texas Instruments. For more information, visit: www.memsindustrygroup.org.
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August 13, 2012 — Apple Inc. and Samsung Electronics Co. Ltd. remained the two largest buyers of micro electro mechanical systems (MEMS) devices for consumer and mobile applications in 2011, solidifying their command and expanding their influence over the market, according to an IHS iSuppli MEMS Market Tracker report.
Apple and Samsung combined bought 37% of the consumer and mobile MEMS devices in 2011, mainly on the strength of their smartphones and tablets integrating MEMS devices like accelerometers, gyroscopes, MEMS microphones and bulk acoustic wave (BAW) filters.
Top 10 Buyers of Consumer & Mobile MEMS Devices Ranked by Expenditures (in Billions of US Dollars) |
||
Company |
2011 |
2010 |
Apple |
$499.8 |
$209.2 |
Samsung |
$291.3 |
$201.2 |
LG Electronics |
$91.7 |
$100.9 |
Sony |
$85.4 |
$100.4 |
Nintendo |
$81.8 |
$124.6 |
Nokia |
$76.5 |
$79.2 |
HTC |
$57.6 |
$34.5 |
Motorola |
$44.8 |
$38.1 |
Canon |
$32.3 |
$32.1 |
Sony Ericsson |
$32.3 |
$42.0 |
Others |
$824.3 |
$677.8 |
Total |
$2,117.8 |
$1,640.0 |
Source: IHS iSuppli Research, August 2012 |
Apple, the top buyer, made MEMS purchases equivalent to $499.8 million, or roughly 23%, of the $2.1 billion consumer and mobile MEMS market. Samsung, in second place, was worth $291.3 million to the industry, or 14%. Apple’s total last year was up 139% from $209.2 million in 2010, while Samsung’s MEMS expenditure was up 45% from $201.2 million for the same period.
“The dominance of Apple and Samsung is due in to their successful smartphone and tablet offerings, which contrast dramatically with other Top 10 buyers who do not share the same level of success in either product offering or both,” said Jérémie Bouchaud, director and senior principal analyst for MEMS & sensors at IHS. “In the smartphone market, for instance, Apple’s iPhone is a category killer, while Samsung’s various smartphone models collectively enjoy massive share. Apple’s lead in the tablet space is formidable given the unmatched dominance of the iPad. While Samsung’s unit share of the tablet market still hovers around 10%, its success in the smartphone market coupled with its technological and marketing prowess position Samsung as one of the strongest potential challengers to Apple’s long-term dominance in tablets.”
With the overall consumer and mobile MEMS market continuing to grow because of smartphones and tablets, and given that both Apple and Samsung are the principal players in those product lines, the two companies are in no danger of seeing their influence wane for at least a few more years, IHS believes.
The size of both Apple and Samsung was such that none of the eight companies making up the Top 10 last year individually contributed more than $100 million to the overall consumer and mobile MEMS space. The rest of the Top 10 included LG Electronics, Sony Corp., Nintendo Co. Ltd., Nokia Corp., HTC Corp., Motorola Inc., Canon Inc. and the now-dissolved Sony Ericsson.
The purchasing landscape for consumer and mobile MEMS changed with the arrival of mobile handsets—especially smartphones—and tablets. The two popular consumer electronics devices combined accounted for 60% in value of the consumer and mobile MEMS market in 2011, and their share is projected to reach an even higher 67% by 2016. In contrast to the new-found prominence of handsets and tablets,
gaming is no longer as important compared to that segment’s primacy in 2007, when Nintendo reigned as the top buyer for consumer and mobile MEMS.
Beyond influencing the market share of suppliers, the authoritative presence of Apple and Samsung also gives them incredible purchasing power and outsized negotiating power. As a result, they command different prices than the rest of the industry, with both companies paying significantly less for accelerometers and gyroscopes. Apple and Samsung currently spend 20 to 25% less on accelerometers than other handset makers, and 10 to 15% less on gyroscopes.
Such low prices are a hurdle for companies trying to win designs with the two giants. Failing that, MEMS suppliers do business instead with other manufacturers. In so doing, these suppliers are able to command better prices than if they dealt with Apple and Samsung, but choosing to supply other partners besides the two majors also means being resigned to much smaller sales volumes.
The combined weight of Apple and Samsung in the consumer and mobile MEMS market translates into palpable advantages for both. Conversely, the MEMS suppliers must make concessions in order to accommodate the giants’ heft.
For instance, suppliers know that they can only hope to win significant share by catering to at least one of the two behemoths. Otherwise, one contends with crumbs and is saddled with middling sales volumes unsuitable for large-scale market competition.
By all accounts, winning business from Samsung is easier than securing sales from Apple. Consistent with Samsung’s approach to be many things to many people, Samsung uses multiple MEMS suppliers even for the same handset platform. Bosch of Germany, French-Italian STMicroelectronics and New York-based Kionix all supply accelerometers to the South Korean electronics giant, while InvenSense from California and STMicroelectronics supply Samsung with gyroscopes. Illinois-based Knowles Electronics was the sole trusted supplier of MEMS microphone to Samsung for some time, but Goertek from China has made inroads into Samsung cellphones this year.
Supplying into Apple is more challenging. Until now, the firm has stayed loyal to STMicroelectronics for the supply of accelerometers and gyroscopes to the iPhone and iPad. Apple, in turn, accounted for roughly half of the MEMS sales of STMicroelectronics last year. There is no indication that Apple will switch suppliers anytime soon, even though other manufacturers have yearned to be let in. But Apple has also slightly widened its pool of suppliers in the last year or so. Already, it uses U.S. entity Knowles and AAC of China for MEMS microphones in the iPhone 4 and 4S; Analog Devices Inc. of Massachusetts for the iPod nano 5th as well as the iPad 2; and AAC again for the new iPad.
IHS (NYSE: IHS) is the leading source of information and insight in critical areas that shape today’s business landscape, including energy and power; design and supply chain; defense, risk and security; environmental, health and safety (EHS) and sustainability; country and industry forecasting; and commodities, pricing and cost. Learn more at www.ihs.com.
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August 10, 2012 — Propelled by strong sales to tablet and cellphone manufacturers, Asahi Kasei Microsystems (AKM) led the semiconductor magnetic sensor market for the third year in a row in 2011, claiming almost one-quarter of the industry’s total revenue of $1.5 billion, reports IHS.
IHS also compiled a report on magnetic sensor growth by application space. Learn about the markets and trends in Wireless consumer devices reenergize magnetic sensor IC sector
Together the top 10 suppliers of magnetic sensor ICs enjoyed combined revenue amounting to $1.3 billion, equivalent to 90% of the total magnetic sensor space.
Top 10 Suppliers of Magnetic Sensors by Revenue ($M) |
|||
|
2011 |
2010 |
Y/Y Growth |
Asahi Kasei Microsystems |
372 |
300 |
24% |
Allegro MicroSystems |
302 |
264 |
14% |
Infineon |
188 |
142 |
33% |
Micronas |
150 |
143 |
5% |
Melexis |
112 |
107 |
5% |
NXP |
96 |
92 |
4% |
Aichi Steel |
40 |
18 |
122% |
AMS |
29 |
21 |
36% |
MEMSIC |
29 |
2 |
1340% |
Diodes |
24 |
22 |
9% |
Top 10 Total |
1,342 |
1,111 |
21% |
Magnetic Sensor Industry Total |
1,499 |
1,225 |
22% |
AKM posted an estimated $372 million in revenue last year, up a solid 24% from $300 million in 2010, according to an IHS iSuppli Magnetic Sensor report. Share last year of AKM equated to approximately 25% of the total magnetic sensor market, allowing the firm to hold on to the pinnacle it first reached in 2009.
“AKM is the undisputed leading provider of Hall elements and ICs for magnetic sensors, which track position, contact, rotational speed and linear angles in machines and devices, or detect and process magnetic fields to establish location,” said Richard Dixon, Ph.D., senior analyst for MEMS & sensors at IHS. “A large part of the company’s revenue growth last year was from Hall-based 3-D magnetic compasses used in cellphones and tablets.”
Rivalry in the compass space may be heating up, however, in the form of 6-axis compasses. In the past such compasses were bulky and represented no serious competition to 3-axis discrete devices. However, Bosch and Freescale Semiconductor Inc. have recently come up with very compact versions measuring 3 x 3mm. Bosch and Freescale also have in-house technology for both the accelerometer and compass that make up the 6-axis device, which could increase the competitive pressure on AKM as original equipment manufacturers adopt this multiaxis format, IHS believes. Read more about micro electro mechanical systems (MEMS) here.
No. 2 Allegro MicroSystems posted revenue last year of $302 million, up 14% from $264 million in 2010. The company last year made a conscious move away from the low-cost consumer sensor market served by the likes of AKM and toward higher-value products like sensors for the automotive space. Allegro is strong in relatively high-priced Hall-based speed-sensing sensors for camshaft and switches in vehicles, and is also a major supplier of Hall current sensors for use in applications like battery monitoring systems.
Third place went to Infineon Technologies AG, which achieved 33% growth in revenue to $188 million, up from $142 million. This strong growth allowed Infineon to vault past Micronas, which dropped to fourth place. Major growth areas for Infineon include wheel-speed sensing and torque sensors for automotive steering applications. Next year, Infineon will introduce a new current-sensing palette and higher integrated packages with magnets included for speed sensing, in addition to anisotropic magneto-resistive (AMR) technology for angle sensing.
Micronas still managed a 5% rise in magnetic sensor revenue to $150 million, up from $143 million. Micronas suffered a weak 2011 after being negatively affected by the loss of business contracted by Denso, an important customer for Micronas Hall sensors, following the March 2011 earthquake-tsunami disaster in Japan.
At No. 5, Melexis NV saw revenue in 2011 of $112 million, up 5% from $107 million in 2010. The company continues to lead the market — by a long shot — in acceleration-pedal-position sensing, and is also a major presence in sensors for measuring currents. Approximately 80% of its focus remained on automotive, even though the firm also supplies switches for mobile phone displays.
The rest of the Top 10 included NXP Semiconductors, in sixth place with $96 million in revenue; Aichi Steel Corp., in seventh place with $40 million; a tie in eighth place between AMS AG (formerly austriamicrosystems) and Memsic Inc., each with $29 million in revenue; and Diodes Inc in 10th place with revenue of $24 million.
Memsic had the biggest jump in revenue among the Top 10, growing a stupendous 1,340% derived mainly from a significant surge in the shipments of electronic compasses to Samsung from very low levels the previous year. Aichi Steel had the second-best growth rate, up 122%, with Sharp mobile phones making up the key part of its business.
IHS (NYSE: IHS) is the leading source of information, insight and analytics in critical areas that shape today’s business landscape, including energy and power; design and supply chain; defense, risk and security; environmental, health and safety (EHS) and sustainability; country and industry forecasting; and commodities, pricing and cost. For more information, visit www.ihs.com.
August 10, 2012 — Laser nanofabrication can now meet the needs of submicron and nanoscale feature size manufacturing, and can operate in air, vacuum, or liquid processes. Sister publication Industrial Laser Solutions recently published Laser nanofabrication: A route toward next-generation mass production, by professors at the Singapore University of Technology and Design and National University of Singapore.
The article describes laser-based manufacturing processes being used for sub-20nm industrial fabrication, including on silicon substrates.
These manufacturing techniques could enable maskless semiconductor patterning or new micro electro mechanical system (MEMS) designs, as well as a lower-cost method to form through-silicon vias (TSVs) and interposers for advanced packaging.
Figure. a) Metallic nano-dot array being embedded in a silicon substrate. b) Nano-pillar array fabricated by laser interference lithography (LIL). |
Check out the article at http://online.qmags.com/ILS0712/#pg21&mode2
August 8, 2012 — Lab-on-a-chip (LOC) devices are micro-chip-sized systems that prepare and analyze very small volumes of fluids — from a few ml to sub-nl. They hold promise for disease diagnostics and forensic evidence investigation. These devices are fabricated by microfluidics makers, a segment of the micro electro mechanical systems (MEMS) industry.
The National Institute of Standards and Technology (NIST) believes that before LOC technology can be fully commercialized, testing standards need to be developed and implemented. These will define the procedures used to determine if a lab on a chip device, and the materials from which it is made, conform to specifications, said Samuel Stavis, NIST physical scientist.
Standardized testing and measurement methods, Stavis said, will enable MEMS LOC manufacturers to accurately determine important physical characteristics of LOC devices such as dimensions, electrical surface properties, and fluid flow rates and temperatures. These must be calculable at all stages of production, from processing of raw materials to final rollout of products.
Figure. A microfluidic lab on a chip device sitting on a polystyrene dish. Stainless steel needles inserted into the device serve as access points for fluids into small channels within the device, which are about the size of a human hair. Credit: Cooksey/NIST. |
Stavis focuses on autofluorescence, the background fluorescent glow of an LOC device that can interfere with sample analysis. Multiple factors must be considered in the development of a testing standard for autofluorescence, including: the materials used in the device, the measurement methods used to test the device, and how the measurements are interpreted. For meaningful sample analysis, all autofluorescence factors must be controlled for or excluded from the measurements.
Quality control during LOC device manufacturing, Stavis says, may require different tests of autofluorescence throughout the process. The raw block of plastic may be measured for autofluorescence, then the substrate the block has been fabricated into, then the final device with functional microfluidics and substrate, Stavis said.
Stavis also emphasizes that it is important not to confuse testing standards with product standards, and to understand how the former facilitates the latter. "A product standard specifies the technical requirements for a lab on a chip device to be rated as top quality," he says. "A testing standard is needed to measure those specifications, as well as to make fair comparisons between competing products."
The argument for testing standards is proposed in a paper in Lab on a Chip: Stavis, S.M. A glowing future for lab on a chip testing standards. Lab on a Chip (2012), DOI: 10.1039/c2lc40511c
Learn more at www.nist.gov.
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August 8, 2012 – PRNewswire-iReach — The global market for micro electro mechanical systems (MEMS) tripled from 2009 to 2011. MEMS will continue to see steady, sustainable double-digit growth for the next six years, with 20% compound average annual growth in units and 13% growth in revenues, to become a $21 billion market by 2017.
Several new market research reports from GII partner publisher Yole Developpement offer details and insight into the major players in the MEMS market.
Based on 20 years’ experience in MEMS market analysis, GII, in cooperation with partner firm Yole Developpement, present the 2012 edition of "Status of the MEMS Industry" ("MIS"), including MEMS device markets, key players strategies, key industry changes and trends and MEMS financial analysis. It also includes major MEMS manufacturing evolutions as well as an update on the "emerging" MEMS device markets.
This report forecasts continued strong growth in motion sensing and microfluidics as those sectors will increasingly come to dominate the MEMS market totals, making up almost half of the overall market in 2017, with accelerometers, gyros, magnetometers and combos accounting for about 25% of the total, and microfluidics for 23%. To better track important developments in inertial, Yole have broken out a separate category for combo sensors. This report shows the market for discrete inertial sensors will begin to decline, but the growth for inertial combo solutions will be huge. Though they currently represent less than $100 million niche market, combos will grow to become a $1.7 billion opportunity by 2017. Sample charts, an executive summary, and a free sample of the full document are available at http://www.giiresearch.com/report/yd212432-status-mems-industry-2011.html
Figure 1. MEMS players’ business models breakdown. SOURCE: Yole, July 2012. |
World MEMS Players is a unique tool for business and marketing managers, institutions and investors who need easy access to analytics and stats on the major MEMS players across the world. In Excel format, it gives a complete overview of the worldwide MEMS fabs with contacts, business models, MEMS products, wafer size and production. In a user-friendly Excel format, it allows search & statistics for customer’s identification and products details. The database comes with statistics presenting geographical breakdown in MEMS business. An Executive Summary for this report and a free sample are available at http://www.giiresearch.com/report/yd247211-world-mems-players-2012.html
MEMS devices have proven extremely popular in mobile applications; despite this interest, however, only 3 categories of MEMS devices have high volume production today: motion sensors, MEMS microphones, and BAW filters and duplexers. Many other MEMS products are still under development. Yole Developpement’s new MEMS market research report, MEMS For Cell Phones & Tablets, highlights that novel MEMS opportunities need to be watched as they will fuel this market significantly: pressure sensors, inertial sensors, RF MEMS switches, oscillators, MEMS auto-focus, microdisplays, microspeakers, environmental sensors, touchscreen, and joysticks.
Figure 2. MEMS forecast through 2017. SOURCE: Yole. |
The MEMS market tripled from 2009 to 2011, and the market for MEMS in cell phones and tablets will reach $5.4 billion by 2017. The ranking of the top players has also evolved the past 2 years: ST Microelectronics ranked third in 2009 and is now by far the #1 supplier, with $477 million cellphone and tablet revenue in 2011. ST Microelectronics dominates the MEMS accelerometer market, had an impressive start with MEMS gyroscopes, only challenged by InvenSense while it continues to expand into many other MEMS devices to become a one-stop supplier. An Executive Summary for this report and a free sample of the full document are available at http://www.giiresearch.com/report/yd239909-mems-cell-phones-tablets.html
Global Information (GII) is an information service company partnering with over 300 research companies around the world.
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Mobile devices use sensors to measure more than µT of magnetic field and m/s2 of acceleration. Sensor data also reveal user activities, postures, environments, and even attention. Sensors are not merely metrological instruments linking sensor algorithms and hardware. To enable user context awareness, advanced sensor algorithms must be well-matched with mobile system architectures on the one hand, and simultaneously understand how users behave on the other.
August 7, 2012 — In 2007, Apple rolled out the iPhone and started a revolution in smart mobile devices. The original iPhone included an accelerometer to sense how a user is holding the device, and orient the image on the display in landscape or portrait accordingly. Today, smartphones from all makers include one or more inertial motion sensors (accelerometers, magnetometers, and gyroscopes). However, application developers and system designers are just beginning to take advantage of their sensing capabilities, including combining sensor inputs — sensor fusion — with advanced algorithms.
Early sensor applications: Motion interfaces
To date, many sensor applications track user gestures, and use the results as another input to the user interface. This allowed users to change screen orientation by rotating the device, erase an email by shaking the phone, or double tap to send an incoming call to voicemail, for example.
The most significant advancement enabled by a gesture-based user interface so far allows users to navigate available applications by tilting their phones to step through menu selections. This ability, coupled with advances in image processing and speech synthesis, now allows vision-impaired users to browse supermarket aisles using their smartphones [1]. For the average smartphone user, besides controlling screen orientation, motion interfaces have largely gone unappreciated and unnoticed.
Figure. A model for sensor algorithms. SOURCE: Sensor Platforms. |
User context
Introducing any new user interface requires the user to learn a new set of behaviors. For the vision-impaired, learning and adopting motion interfaces for their smartphones opens new possibilities [2]. For average users, however, using gestures to control their devices is at best a passing novelty, since they do not see enough benefits to justify learning something new. To be truly successful with the general public, a new generation of smart devices must adapt to their users and not demand that users adapt to them. This takes a combination of sensors, intelligent algorithms, and mobile computing resources.
Sensors in mobile devices capture a lot more than gross user movements, like gestures. Accelerometers and gyroscopes in smart phones record muscle tremors and biomechanical resonances from their users. Magnetometers detect magnetic fields emissions from nearby power lines and engines. Such information is generally discarded in motion interfaces but it does contain user contexts; that is, information about the user that can improve interaction.
For example, muscle tension and resonance can identify when and how a user is holding the device. Calculating that the user is holding the phone at his side, the smartphone can turn off the backlight for its display, sensing it is currently unused. On the other hand, sensor signals can indicate when the user is reading the display, and so keep the backlight on.
Again, motion dynamics can identify if a user is standing, sitting, walking or running [3], and so control functions like refreshing GPS or WiFi fixes. Unless, that is, subtle signatures in the magnetic field suggests the device is in a vehicle, which may start to move. Detecting these characteristics requires more than just clean metrological measurements.
To derive user contexts, algorithm developers first collect data containing the specific context, and then create a set of algorithms to recognize it reliably. The data are best collected from subjects who are acting naturally and unaware of the context of interest. Some algorithms can develop an understanding of a user on a personal level, and thus improve reliability by catering to the user’s unique characteristics.
In this article, I use the term “anthropology” as a broad umbrella to include studies of the characteristics of human physical traits, human behavior, and the variations among humans. These inputs are critical today: in designing the appropriate settings to collect the algorithm training information; for determining if the data collected are sufficiently diverse for the algorithm to work for an average smartphone user; and in understanding which part of the algorithm could benefit from user-specific adaptation.
Low-power system architecture
Besides sensors and intelligent algorithms, designers must consider mobile computing resources, which are always limited by battery life. Context-detection algorithms monitor user activities by running continuously in the background, creating a nonstop demand for power whether the user is interacting with the phone or not.
Of course, cell phone designers are familiar with circuits that must remain continuously active. A phone has to be in constant connection with the cellular network to receive calls and text messages. Over many phone generations, designers have focused on minimizing the standby current, the electricity consumed by cellular connectivity when the phone is otherwise completely idle. To do this, the standby mode of a cell phone consists of repeated cycles of sleep and wakeup. The phone wakes up to check for the presence of a call or text message. In the absence of either, the phone re-enters sleep mode. The design increases the efficiency of any hardware needed to check for calls.
The same considerations are applicable to sensor algorithm design. They should be power-aware and adjust the processing requirements based on the amount of meaningful information contained in each sample. For example, the gyroscope used to track the angular rate of device motion requires significantly more power than the accelerometer and the magnetometer combined. The magnetometer and the accelerometer in combination form an electronic compass, which measures the angular position of the device. Because the first derivative of angular position is angular rate, an intelligent algorithm can decide that, when the device is turning slowly in a uniform magnetic field, it is possible to derive angular rate by using a high-bandwidth electronic compass as a virtual gyroscope. Doing so avoids the higher power use of the gyroscope, as well as the computation needed to process gyroscope samples. As the rotation rate approaches the limit of the electronic compass’s tracking ability, the algorithm can switch on the gyroscope and transition to its angular rate measurement seamlessly.
Sensor hardware agnosticism
Sensor component manufacturers have argued that the best-performing sensor algorithms need to be customized to the proprietary characteristics of each sensor component [4] Such arguments treat mobile sensing applications as mere measurement instruments, and thus ignore the impact that system design, target use cases, and user variances can have on the performance and usefulness of sensor algorithms.
While targeted optimization is possible with any algorithm, its impact falls far short of the higher-level architectural concerns discussed here. Given the nature of sensor physics, no single sensor manufacturer can offer the breadth of products that satisfy every price/performance objective for every mobile device in a manufacturer’s product portfolio. Rather than catering to specific configuration components, good sensor algorithms must be derived from sound usage data and be architected for low power, as well as work with a wide selection of sensor components to meet a device manufacturer’s requirements.
Conclusion
Applications for sensors in mobile devices are still evolving. Instead of treating sensors like a set of measuring instruments, new context-aware devices are using sensor information to learn about their users and adapt to improve interactions. Sensor algorithms for these devices must be founded on power-conscious architecture, and a sound understanding of the behavior of target users.
References
1. Vladimir Kulyukin, “Toward Comprehensive Smartphone Shopping Solutions for Blind and Visually Impaired Individuals,” Computer Science Assistive Technology Laboratory, Department of Computer Science, Utah State University, Logan, UT, Rehab and Community Care Magazine, 2010.
2. H. Shen and J. Coughlan, “Towards A Real-Time System for Finding and Reading Signs for Visually Impaired Users,” 13th International Conference on Computers Helping People with Special Needs (ICCHP ’12), Linz, Austria, July 2012.
3. James Steele, “Understanding Virtual Sensors: From Sensor Fusion to Context-Aware Applications,” Electronic Design Magazine, July 10, 2012, http://electronicdesign.com/article/embedded/understanding-virtual-sensors-sensor-fusion-contextaware-applications-74157.
4. As discussed in “You make MEMS. Should you make sensor fusion software?” Meredith Courtemanche, blog entry, Solid State Technology Magazine, May 25, 2012, www.electroiq.com/blogs/electroiq_blog/2012/05/you-make-mems-should-you-make-sensor-fusion-software.html.
Ian Chen is executive vice president at Sensor Platforms Inc. Contact him at [email protected].
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August 6, 2012 — Magnetic sensor semiconductors — Hall-effect and magneto-resistive semiconductor ICs — are robust but steady in application sectors like automotive, military/medical, and data processing. But the devices saw 50% growth in one segment last year: wireless/consumer, according to IHS.
Global revenue for magnetic sensor integrated circuits (ICs) in 2011 expanded to $1.5 billion, up 22% from $1.2 billion in 2010, according to IHS’ iSuppli Magnetic Sensor Market Tracker. Expect 13% growth in 2012 to $1.7 billion, and a 5-year compound annual growth rate (CAGR) of 9.3% to 2016, when the market will hit $2.3 billion.
Magnetic sensors for automotive applications saw $731.3 million in revenues last year, up 13% from $648.9 million in 2010.
In the joint wireless/consumer space, magnetic sensor revenues increased by 50% to $549.9 million in 2011, up from $347.7 million in 2010. Also read: MEMS bring magnetic sensors growth in mobile applications
The industrial-military-energy-medical sector grew 6% to $153.3 million and the data processing segment grew 2.5% to $64.6 million.
Table. Worldwide magnetic sensor revenues ($M). SOURCE: IHS iSuppli Research, August 2012.
2011 | 2010 | |
Automotive | 731.3 | 648.9 |
Wireless & consumer | 549.9 | 367.7 |
Industry, military, energy, medical | 153.3 | 145.3 |
Data processing | 64.6 | 63.0 |
Total | 1,499.2 | 1,224.9 |
The top suppliers of magnetic sensors last year were Asahi Micro Devices; Allegro MicroSystems, part of Sanken Electric; Infineon Technologies AG; Micronas; Melexis NV; and NXP Semiconductors. These 6 suppliers accounted in 2011 for 80% of the magnetic sensor IC market.
Magnetic sensors are increasingly used in consumer devices to track rotational speed and linear angles, or to detect and process magnetic fields to establish positioning, said Richard Dixon, Ph.D., principal analyst for MEMS & sensors at IHS. Driving growth are applications in safety — like airbag sensors and fault detectors in solar panels — functionality — like seat position memory in cars or better navigation in a cellphone — and energy efficiency — high-efficiency industrial motors and intelligent fans. In the other segments, magnetic sensors find major use in the measurement of currents and motion-control positioning, particularly in the burgeoning industrial motor space as well as for motor drives and solar inverter markets.
The largest segment — automotive — uses magnetic sensors for diverse applications across the vehicle.
Magnetic sensors are also big in multiple-axis-measurement electronic compasses, now found as a standard feature in cellphones and tablets equipped with global positioning systems (GPS).
Consumer electronics applications such as gaming consoles, laptops and geotagging-equipped digital still cameras will also benefit from the sensors.
Other implementations for magnetic sensors include their use in data processing and peripherals, such as fax machines and printers; in consumer electronics, such as in white goods like coffee machines for water-level detection; and in various military, agricultural and transport applications.
IHS (NYSE: IHS) provides information, insight and analytics in critical areas that shape today’s business landscape, including energy and power; design and supply chain; defense, risk and security; environmental, health and safety (EHS) and sustainability; country and industry forecasting; and commodities, pricing and cost. For more information, please visit www.ihs.com.